PAX Online - We are at home!

Social Advertisements (2020) Client: ReedPOP Role: Director, Producer, Camera, Editor In 2020 PAXAus as a live convention was cancelled and merged with its international counterparts to create a digital gaming convention named PAX Online. While these conventions were a global effort, I was tasked with creating an advertising campaign purely for the Australian fans of the show. These ads riff off the original pre-pandemic ad we created for this year's event which repeated the tagline - "PAXAus welcome home."